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Pricing & Engagements

Pricing & Engagements

Every project we take on is different, so we price each one around its actual scope instead of forcing it into a package. This page explains exactly how our pricing works, what affects the cost and how to get a clear, written quote for your project.

Our approach

How We Price Our Work

A WordPress rebuild, a GoHighLevel setup, an SEO retainer and a Flutter app need very different amounts of planning, building and ongoing work. Instead of publishing packages that fit nobody exactly, we scope the work first and then send a fixed, written proposal. You know what you are paying for before any work starts.

Engagement models

Our Engagement Models

01

Fixed-Scope Projects

Best for work with a clear finish line, such as a website build, CRM setup, workflow system, app release or design project.

You get one agreed price for an agreed scope, usually paid in milestones.

02

Monthly Retainers

Best for ongoing work such as SEO, paid media management, website care, automation improvements or continuous development.

A fixed monthly fee covers an agreed set of work.

03

Phased Delivery

Best for larger systems.

Discovery, design, build and later phases are priced and approved one at a time, so you never commit to the full roadmap upfront.

04

Dedicated Development Hours

Best for agencies and in-house teams that need flexible capacity.

You reserve a monthly block of developer hours for WordPress, GoHighLevel, automation or Flutter work.

By service

How Each Service Is Priced

ServiceTypical modelMain cost drivers
Business Workflow DevelopmentProject or phasedNumber of workflows, systems connected, custom tools
WordPress DevelopmentProject + optional care planPage templates, custom features, WooCommerce, migration
GoHighLevel ServicesProject + optional supportPipelines, workflows, funnels, snapshots, migration
AI Workflow AutomationProject + running costsWorkflow complexity, integrations, AI usage volume
SEOAudit + monthly retainerSite size, competition, content volume
Flutter App DevelopmentProject or phasedScreens, features, backend work, store release
Paid MediaSetup + monthly managementChannels, campaigns, tracking setup, creative
UI/UX & Product DesignProjectScreens and flows, research depth, design system

Cost drivers

What Affects the Cost

Scope & Complexity

The number of pages, screens, workflows, campaigns and features has the biggest effect on effort.

Integrations

Connecting CRMs, payment systems, APIs and third-party tools adds build and testing time.

Design Depth

Custom UX, prototypes and design systems take more work than building from approved designs.

Content & Data Migration

Moving and cleaning content, products, CRM records or app data adds work before launch.

Timeline

Tight deadlines may need more people working in parallel.

Ongoing Support

Care plans, retainers and post-launch development are priced separately from the initial build.

Proposals

What Every Proposal Includes

  • The objective and the problem the work solves
  • A clear list of deliverables, plus what is out of scope
  • Timeline and key milestones
  • Who provides what: access, content, feedback and approvals
  • Testing, launch and handover steps
  • Payment terms and any third-party costs you should expect

Third-party costs

Costs Outside Our Fee

Some costs are paid directly to other providers and stay in your name, so you keep ownership. These can include hosting, domains, software subscriptions such as GoHighLevel, automation platform plans, AI model usage, ad spend and app store developer fees. We list any that apply in your proposal before work begins.

  • Hosting
  • Domains
  • Software subscriptions
  • Automation platform plans
  • AI model usage
  • Ad spend
  • App store developer fees

First steps

Start With a Smaller First Step

Not ready for a full project? Many clients start with a focused, fixed-scope first step that gives a clear plan and a firm quote for the rest:

  • SEO audit with a prioritized roadmap
  • GoHighLevel account audit
  • Paid media account audit
  • UX audit of an existing product
  • Workflow mapping session for one business process

Getting a quote

How to Get a Quote

  1. Share Your Brief

    Tell us what you want to build, fix, automate or grow, and what you use today.

  2. Discovery Call

    We clarify goals, scope, dependencies and open questions.

  3. Receive a Proposal

    You get a written scope with deliverables, timeline and price.

  4. Approve & Start

    Once approved, the project moves into our delivery process.

FAQ

Pricing FAQs

Our projects vary too much in scope, integrations and complexity for one price list to be accurate. A written quote based on your actual needs is fairer and avoids surprise costs later.

Once we understand the requirement, usually after a short call, we send a written proposal. Larger projects may start with a paid discovery phase to define scope properly.

Yes. An audit, mapping session or focused first phase is a practical way to solve the most urgent problem and plan the rest.

Yes, for ongoing work such as SEO, paid media, website care, automation support and continuous development.

Projects are usually paid in milestones, and retainers are billed monthly. The exact terms are set out in your proposal.

We invoice clients in the US, UK and Canada in their local currency or USD, as agreed in the proposal.

No. Hosting, software, AI usage, ad spend and similar costs are paid directly to the provider. We list them in the proposal so there are no surprises.

Yes. Projects often combine services, such as UI/UX with Flutter, WordPress with SEO, or GoHighLevel with paid media, in one proposal with clear responsibilities. See the full list on our FAQ page.

Get Your Quote

Tell us what you need, what exists today and what is getting in the way. We will turn it into a clear scope and price so you can decide with confidence.